The number of retailers and professionals that cater to the body piercing community are increasing year after year. The industry has grown from being an underground lifestyle into a full-fledge fashion trend today. For businesses that want to increase their exposure in the body modification and piercing industry, annual tradeshows and events are a good way to meet new manufacturers and distributors.
There are several annual tradeshows and events in which body piercing jewelry can be featured. These includes jewelry exhibitions, body modification conventions, and even gift tradeshows. Retailers can discover new products, techniques, styles, and network for connections with
manufacturers and other businesses. Some events can also give opportunity for retail or body piercing businesses to sell their products and showcase their services to customers. Annually, there are events specifically targeted for the body modification industry though most are held in major cities.
Here are five of the biggest events in which body piercing jewelry and body modification businesses can check out.
Association of Professional Piercers Annual Conference and Exposition
The APP Annual Conference and Exposition is one of the most awaited events in the body modification industry. Every year, body modification professionals, retail jewelry businesses, studio owners, manufacturers, distributors, and others in the piercing industry gather to discuss the latest information and innovations in the world of body piercing. A week long event, the APP Annual Conference and Exposition is usually held on June at Las Vegas, Nevada.
In addition to being a business event, the APP Conference and Exposition also aims to strengthen the body piercing industry by giving opportunity for attendees to socialize and build connections.
Magic Show
No, this is not about parlor tricks or illusions. The MAGIC Show is an annual event “where the international community of apparel, accessories, and footwear professionals trade information, preview trends, build business and shops fashion.” MAGIC unites the largest and most influential network of buyers, brands, media and decision makers.
As body piercing and modification evolve as a definite fashion style, businesses that want to discover new products and manufacturers. The show caters to everything that is related to fashion and retailers who want to expand their brands can get inspired by attending this event. The MAGIC Show is held on February and August, at the Mandalay Bay Convention Center.
ASD Las Vegas Trade Show
When it comes to variety, the ASD Las Vegas brings to choice to the table with one of the biggest consumer-goods trade show annually. Merchandise in every price point, the ASD Las Vegas event is a haven for wholesale buying and caters for every industry possible.
Body piercing businesses that want to set their offering apart can go and get connected with fresh products getting introduced by top notch manufacturers and distributors. In addition to new products, retailers can also discover new suppliers and even news ways to profit with their business. The ASD Las Vegas show is held in March and August at Las Vegas Convention Center and Sands Expo Center.
SMART Jewelry Show
Jewelry is the core of body piercing. The SMART Jewelry Show provides an avenue in which retailers can discover new wares to offer to their customers, the latest news and innovations in the industry, and get motivated by like minded people in the show floor.
Stock up with the right new products and get information about their strong points to better sell them. Be inspired by educational sessions in which discussions are opened on where the industry is headed in the coming year. When it comes to knowing the ins and outs of jewelry industry, the SMART Jewelry Show is a must-see for body piercing retailers and studio owners. The show is held twice a year: the April show happens in Chicago, Illinois while the August show happens in Dallas, Texas.
Jewelers International Showcase Shows
Considered as the largest Independent Jewelry Tradeshow in the Amegicas, the Jewelers International Showcase Shows gather leading world-wide manufacturers and wholesalers in the jewelry industry to market and sell their products and services to retailers from fifty countries in the Caribbean and Latin America, plus forty-three states in the US.
Typical numbers of buyers reach over 4,000 jewelry firms or over 12,000 attendees go and see what manufacturers have to offer. Body piercing business can find a wide range of products to stock up inventory and build relationships with wholesalers. The JIS Shows are held three times a year in January, April, and October in the Miami Beach Convention Center, Miami, Florida.