Being one of the few comic book heroes with no superpowers, the Dark Knight is a kind of character that is easy to relate to and aspire to emulate. Batman’s popularity made him such an iconic persona that he placed second on IGN’s Top 100 Comic Book Heroes of All Time.
Just after Marvel’s back-to-back blockbuster superhero films (The Avengers and The Amazing Spider-Man), DC Comics’ takes its shot to awe fans with the epic conclusion of the Batman movie franchise with the release of The Dark Knight Rises. With its teaser trailer garnering over 12.5 million views in the first 24 hours in iTunes to say that The Dark Knight Rises is a very much anticipated movie will be an understatement.
Movie-related merchandise has always been a guaranteed hit, more so when the products’ tie-in films are as big as The Dark Knight Rises. And now, body jewelry retailers can get on the hype as Salesone International offers officially licensed Batman body jewelry products just in time with this new installment and epic conclusion to the phenomenal superhero movie franchise.
Looking back at the success of the previous films of the trilogy, Batman Begins (2005) grossed over $372 million while The Dark Knight (2008) earned over $1 billion in the box office, not counting revenue garnered from related merchandise and tie-in products. The latest installment of the Batman series is believed to surpass its predecessor with Hollywood pundits believing it can break records. The Dark Knight Rises has already earned $30.6 million from midnight shows at 3,825 theaters including 300 IMAX screens already beating The Avenger’s $18.7 million midnight show gross.
With this much anticipation about the film, this can be a great opportunity for body jewelry retailers by catering officially licensed Batman body piercing products. Through the licensing agreement between Salesone International and DC Comics, Inc., Batman body jewelry is now available having the iconic “bat symbol” design. Through its body jewelry brand Bodyvibe, Salesone offers a wide range of body jewelry products including double flare plugs, barbells, industrials, stud earrings, belly rings, faux plugs, faux tapers, magnetic piercings, glow in the dark jewelry, and tattoo sleeves. Made from topnotch materials which include titanium plated surgical steel, UV acrylic, cubic zirconia, and comfortable nylon, Salesone’s officially licensed Batman body jewelry products are guaranteed to be high quality.
Franchises of blockbuster films have always been great moneymakers not just to the movie makers but also to merchandisers. After the great successes of superhero films in the past months, rest assured that DC’s Cape Crusader is no small fry and will be able to compete when it comes to taking the attention of fans and enthusiasts in and out of the silver screen. Related products tied to the movie are expected to flood markets giving a great opportunity for piercing jewelry retailers to make a strategic move and garner big revenue and profit through Salesone’s Batman body jewelry collection.
In recent years, the cross-promotion effect between movies and related merchandises has proven to be mutually beneficial to all industries involved. And through the licensing agreement between Salesone International and DC Comics, Inc., body jewelry retailers now have the opportunity to benefit from the excitement generated by such a high profile film like The Dark Knight Rises, reaping revenues and profits that once just available to mainstream merchandises like soundtracks, novelizations, apparels, and toys.